Spice-Infused Elegance

MAAD | A ATF Company collaborated with Wise Monkey, a renowned Indian liquor brand exporting rums to Gulf countries, for the launch of their new product range, Indian Spiced Rum. Our creative team focused on capturing the essence of the brand's unique offering by designing an eye-catching and distinctive packaging label that would appeal to international customers. We incorporated elements inspired by Indian spices, colors, and patterns to create a visual identity that truly represented the product's origin and avor prole. The resulting design effectively showcased the uniqueness of Wise Monkey's Indian Spiced Rum and garnered attention in the competitive international market. This case study highlights MAAD's ability to craft memorable packaging designs that not only resonate with target audiences but also help brands stand out and succeed in global markets.